Visit us at our new location @ 214 South City Parkway, Suite 101 Get Directions

Joseph & Swan Eye CenterJoseph & Swan Eye Center



Dovetail: A History

Based in Lafayette, Louisiana, in the heart of Acadiana, Dovetail Digital Marketing is the brainchild of Allison Alesi and Shannon Lynd. With their powers of intelligent web design and shrewd marketing skills, this dynamic duo opened Usable Creative in August of 2010 with the goal of helping small businesses save time, improve customer service, attract new clients, and grow their brand. In April of 2018, Usable Creative was renamed to Dovetail Digital Marketing as a result of their brand's growth, more accurately reflecting the breadth of services we have come to provide our customers.


We Empower Our Clients to Empower Theirs

We utilize industry standard content management systems for our sites, blending state-of-the-art technology with an extremely easy to use interface. We'll help you feel confident managing and updating your website or mobile website, responding to comments on your blog, running email campaigns, and selling your products and services on a customer-friendly e-commerce platform.

Take a look at our portfolio and see what we’ve done to help drive the bottom lines of other small businesses. Now, let’s start a conversation.